You’ve seen the video. Everyone on the internet has. A man sits in a cubicle and pounds his keyboard in frustration. A few seconds later, the Angry Man picks up the keyboard and swings it like a baseball bat at his screen—it’s an old PC from the '90s, with a big CRT monitor—whacking it off the desk. A frightened coworker’s head pops up over the cubicle wall, just in time to watch the Angry Man get up and kick the monitor across the floor. Cut to black. The clip began to circulate online, mostly via email, in 1997. Dubbed “badday.mpg,” it’s likely one of the first internet videos ever to go viral. Sometimes GIFs of it still float across Twitter and Facebook feeds. (Most memes barely have a shelf life of 20 minutes, let alone 20 years.) Beyond its impressive resilience, it’s also unexpectedly significant as the prime mover of viral videos. In one clip, you can find everything that’s now standard in the genre, like a Lumière … [Read more...] about The Strange History of One of the Internet’s First Viral Videos
Viral video production
Did you ever wish you could find out directly from YouTube? Rich LeFurgy, General Partner, Archer Advisors, moderating the “Content, Consumers, Community: The Balance of Control” panel today at the Interactive Advertising Bureau Digital Video Forum in New York City asked Gokul Rajaram, Product Manager, Google Ad Sense (in for Suzie Reider, Chief Marketing Officer, YouTube), just that! Rajaram was asked to give viral video success advice from marketers’ perspectives. YouTube may be fielding such inquiries more and more, directly from YouTubers, given that there is Google money in it now, for the chosen “User Generated Content” few that is, the very few! There is no tactical formula, however, not according to Rajaram. In fact, “how to,” achieve viral video success is not the way to think about posting videos at YouTube, Rajaram asserted. What is the recommended strategy then? Create, create, create! Make videos and make more videos! Video … [Read more...] about Google YouTube: Viral video success formula?
Remember the viral video that swept us through The Sopranos series in seven minutes? How about the 2010 Google year in review, or the "History Of Lyrics That Aren't Lyrics"? As it turns out, they all came from the same guy: Joe Sabia. Sabia didn't set out to make viral videos. Back in 2007, he thought people might enjoy a speedy recap of The Sopranos, but he never imagined his video would garner the millions of views it did."It caught on fire," Sabia recalls. "I'd never seen anything like it before. I didn't know what kind of effect a video like this would have, but sure enough it got everywhere." He's carved out a career making wildly popular and highly innovative videos since then—videos that often receive hundreds of thousands of views, if not millions. Now an independent "conceptor, creator, consultant, collaborator [and] curator," Sabia has helped BBC America, TOMS Shoes, Google and even Barack Obama tell their stories through web videos. He spoke with us about the business … [Read more...] about Q&A: Harnessing the power of viral videos
Not every video goes viral, but Facebook’s latest app will try to increase your chances by teaching you the art of the viral video. The app, called Riff, will help you create crazy, mashup videos with your friends.Riff comes from Facebook’s experimental Creative Labs, and is regarded by the social network firm as something of a test. The folks at Facebook have always been interested in learning what kinds of apps and services users want, and they are using apps like Riff as guinea pigs. The side project is based on a hunch that arose at Facebook about video creation, after the ALS Ice Bucket Challenge went viral.Product manager Josh Miller explained the team’s thought process in a blog post: “Our hunch was that if you could make videos collaboratively, the creative process would be more fun and the final product would be cooler.”Essentially, those who want to make a video on Riff simply open the app, give the go-ahead to start filming, and record … [Read more...] about Learn the art of the viral video with Facebook Riff, a collaborative video creator
If you’ve ever been bored on the Internet (which, of course, you have), then you may have stumbled into a chat with Cleverbot, one of the various artificial intelligence entities that exist online. Since all the responses from Cleverbot are generated by a computer program, the conversations often take unexpected turns. But what would happen if two of these so-called chatbots talked amongst themselves? This brilliant question was put the the test at Cornell University’s Creative Machines Lab, which focuses on the study of “autonomous systems that can design and create other machines — automatically,” according to the description on the lab’s website. To accomplish this, researchers at Creative Machines put two chatbots together, and the result is nothing short of amazing.The project serves as Creative Machine’s submission to the 2011 Loebner Prize Competition in Artificial Intelligence, which takes place this year on October 19 at the … [Read more...] about Viral video: what happens when two chatbots have a conversation
While the Apple rumor mill churns endlessly with chatter about iOS 6 and the iPad 3 retina display, Aatma Studio Animation created a concept video of an outrageously advanced iPad 3 design. Located within San Francisco, the company specializes in 3D animation and digital content for television, movies and advertising agencies. Published just three days ago, the iPad 3 concept video has already garnered approximately 1.7 million views on YouTube. While obviously a fake product created almost entirely out of CGI effects, the finished concept video is amazing to watch in motion.Within the concept video, Aatma Studio shows a man opening up the display of the iPad 3 to reveal an edge-to-edge retina display. Rather than leaving an edge to grasp on the outside of the iPad 3, the mock-up in the video uses the full front face of the device to display the apps, photos, videos and games. The concept video also shows off a idea that allows users to physically connect … [Read more...] about Viral video: Amazing iPad 3 concept includes 3D holograms
It can be tough out there for new products. Everyone with a computer becomes a critic, and the weight of the user review has grown to significant proportions because of it. Enough so that companies like K-Mart are beginning to post user-reviews of video games next to the games themselves on the shelves to help customers make decisions, while other companies like Amazon have learned to thrive off of user reviews. The real user reviews have become essential to the lifeblood of a product, and they are valid and important. As long as they are real.We recently received a somewhat suspect email, encouraging us to check out a video user review on Youtube. Now, it is rare that most people would randomly email us to watch a review of a product that we may already have lined up for a review of our own. In cases like these, it is more likely that the reviewer is hoping to get their name out there a bit, which is understandable. But then we watched the review.If you believe that this video … [Read more...] about Is Samsung Fooling People With ST600 Viral Video?
Alex from Target. Meghan Trainor. The Ice Bucket Challenge (brrrr!). Those are just 3 of the 10 biggest memes and videos that went viral in 2014. If you can name them all, you’re either incredibly connected or incredibly tormented.I’m not going to lie to you: It took me forever to pull this list together because I kept getting distracted by other videos and memes. Here’s hoping the same fate doesn’t await you as you read on.Not long ago, Alex Lee was just your ordinary teenager. He went to school. He had a part-time job at Target. All normal teenage stuff. And then someone went and tweeted a “spy” photo of him bagging groceries.Literally overnight, Alex went from a kid trying to make a few bucks to an Internet sensation and something of a teen heartthrob. He became a trending topic on Twitter, and even got to join Ellen DeGeneres on her talk show. Internet users responded by recognizing retail workers in their own neighborhoods, like Steve From … [Read more...] about The Top 10 Memes, Viral Videos, and Online Goings-on That Defined 2014
Facebook is launching a new stand-alone video application on Android and iOS called Riff. The app, which is the latest project from Facebook’s Creative Labs, was created by a few employees at Facebook’s London office during after-hours as a side project.According to Josh Miller, Riff’s product manager, the app was inspired by the viral ALS Ice Bucket challenge, which helped Facebook reach over 1 billion video views per day, from May to July last year. When Miller and his team started developing Riff over beers, they knew that collaborative videos would make the creative process more fun and exciting.To use Riff, simply download the app, and then take a video of yourself. Next, give it a title or a topic so that your friends will have an idea of the video. For example, you can use Riff to congratulate someone or greet happy birthdays. Once you upload the video, your friends will be able to make their own contributions. The idea is to create a collaborative video that … [Read more...] about Facebook Launches Viral Video Creator Riff
While my Facebook feed races to the lowest common denominator, I’m happily reminded that TED talks continue to resist this downward viral video trend. They are the perfect antidote because they are properly viral. Get In Stock Alerts on Twitter for SNES Classic, Switch and More Online video used to be a way to disrupt our assumptions about the world. Now, so called “viral” videos simply fill our feeds with ever more desperate attempts to make us click and “watch the first 10 seconds to be amazed”.The videos I find in my Facebook news feed (I really can’t imagine reading it much longer) may spread like wildfire but this replication is in vain. The majority have no real DNA beneath their one “laugh out loud” protein coat. Any virus of this nature would soon find itself extinct.TED videos are the perfect antidote to this epidemic, not just because they offer a YouTube sanctuary for grown-ups, but because their “ideas worth … [Read more...] about TED Videos Are The Perfect Antidote To Viral Videos